What will you do if your article promotion strategy doesn’t go quite like you planned it to? You need to be prepared for any problems you may encounter. The article below will help you get started with article marketing.
Use the DNF (do not follow) option on your webpage if allowing unrestricted users to comment on your pages. When a user posts spam on your site, web crawlers get alerted not to follow that link. This protects you from getting a bad reputation.
Consider writing articles that will be informative to your audience. By having high quality and informative content in your article, you are showing potential clients that you are a resource they can rely on. As original content, these articles will also boost your rank in search engine results, since they favor sites with plenty of unique content.
Inject a bit of yourself into each article you write. Reveal a little of yourself and speak in your true voice to produce unique writing that will capture and hold your reader’s attention. Write about what you honestly know and your authenticity will set you apart. Your readers will appreciate the effort and are more likely to return.
Social media is an article marketer’s best friend. Social media accounts can be used to attract lots of new readers. Update your social networks regularly with links to your latest articles and encourage your subscribers to share these updates with their friends. Give your subscribers an incentive to share your update with their friends.
When you are writing an article, be certain that you that your keywords and links are relevant. It is important that everything, including the content, keywords and links, are related. If the connections don’t make sense, the search engine does not know what is searching for.
Consider using an article you have written to promote a different article. As you are writing, include a link to one of your previous pieces in your current article. This is acceptable, particularly if you are giving advice or other helpful information. Toot your own horn once in a while.
Anything you write has to be both unique and informative. Nobody is going to read dull content on abstract subjects or work that is basically just pieced together from other websites.
Use your own style and voice when writing articles. If you have to look up most of the words you use, do not bother using it. Readers are smart. They can tell if you’re trying to sound smart by using big words or overly complex sentence structure.
Never submit or post your article without checking for spelling and grammar errors. Proofread your article thoroughly. Your earning potential depends on a clear and effective writing style.
In order to be successful with article advertising, you must have original text. Google prefers articles boasting new information to those that are merely reprints. You can find a wide variety of affordable content creators that will be useful to you.
Use the primary article directories. Choose the top article directory for marketing your original article. Then spin the article and submit it somewhere else. Rather than submitting the same exact article over and over, each one is unique.
A strategy to make your articles more compelling is to use them to teach something new to the reader. Any problem that you see commonly among your customers or reader base is a good point to focus on, as solving this problem would attract many new readers.
Compile your entire body of articles into an eBook to promote the works. One great way to take advantage of your eBook is to distribute it freely by e-mail in order to compile a contact list of your entire audience. You can then use that list for other purposes such as sending out newsletters.
In summary, you are responsible for implementing your marketing plan. You are the one who needs to prepare yourself both for how to make things run smoothly and also fix them when something goes wrong. The following advice will help you succeed.